BBFL bets on capacity, margins and the Gulf for its next growth chapter

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MG News | October 05, 2026 at 12:34 PM GMT+05:00

October 05, 2026 (MLN): Big Bird Foods Limited (PSX:BBFL) intends to increase utilization of its production capacity, expand its value-added product portfolio, deepen its retail presence, strengthen institutional sales and progressively develop international markets.

According to its annual report 2026, the company said its emphasis will increasingly be on profitable and sustainable growth, including improving efficiency, strengthening margins and managing working capital, while keeping its systems and organizational capabilities aligned with the growing scale of the business.

Management said it believes the company has the infrastructure, market opportunity and people to become one of Pakistan's leading integrated food companies and, over time, a recognized participant in international halal food markets.

The priorities include deeper penetration of the domestic market, greater use of production capabilities, continued development of value-added products, expansion of distribution channels and the gradual development of export markets.

Technology, operational efficiency and human capital will remain key areas of investment as the company prepares for its next phase of growth.

On progress during the year, the company said it widened its retail footprint by adding new retail chains to its portfolio, strengthening its distribution network and improving access to consumers across the country.

It also worked to deepen ties with institutional and food-service customers while developing new channels to support future growth.

The CEO said meaningful headway has been made in developing export opportunities, particularly in the Gulf region, with the objective of building the business carefully and sustainably.

In line with this, the company has secured an export order from a Gulf-based halal food company for the supply of raw chicken and further processed poultry products, which is expected to roughly double its current export volumes.

Management said it expects the benefits to become increasingly visible in the coming financial year through higher export volumes, foreign exchange earnings and a more diversified revenue mix.

Alongside this, the company said it continued to invest in processing capabilities, product development and a growing range of value-added and convenience products. Its solar power infrastructure and wider energy-efficiency efforts were cited as steps to reduce dependence on conventional energy while helping manage operating costs.

Management also pointed to ongoing work on waste reduction, supply-chain management and better use of technology and data.

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