Confidence index jumps 9% over last quarter: Gallup & D&B

June 24, 2025 (MLN): The overall Consumer Confidence Index (CCI) recorded a notable increase of 9.2% over the previous quarter and exhibited a substantial 24.6% improvement compared to the same period last year.

According to the eighteenth edition of the Pakistan Consumer Confidence Index (CCI) for Q4 FY2024-25, based on interviews conducted during April–May 2025 by Dun & Bradstreet Pakistan in collaboration with Gallup Pakistan, consumer confidence has shown improvement.

The report indicates a positive shift in sentiment regarding both the overall economic environment and individual financial conditions.

The CCI report evaluates consumer sentiment across four key areas: Household Financial Situation, Country’s Economic Situation, Unemployment, and Household Savings.

The index provides insights into both ‘Current Sentiments’  reflecting economic changes over the past six months and ‘Future Expectations’ for the upcoming six months.

Measured on a 0–200 scale, a score below 100 indicates pessimism, while a score above 100 reflects optimism.

The latest survey results place the CCI at 96.2 points, an improvement from the previous quarter’s 88.1, reflecting growing optimism among consumers, particularly about their financial outlook and future expectations.

“The Consumer Confidence Index (CCI) report serves as a critical reference for policymakers, financial institutions, and businesses," stated Mr. Muhammad Zubair Qureshi, Chief Business Officer of Dun & Bradstreet Pakistan.

He further stated that this quarter, we have observed a continued upward trajectory in consumer confidence, supported by improvements in financial sentiment and future expectations.

“The fact that the Future Confidence Index has surpassed the 100-point benchmark for the first time since the launch of this report is a significant indicator of growing public optimism," he noted.

However, persistent concerns around employment emphasize the need for sustained economic reforms and inclusive job creation strategies,” he added.

The Net Indicator for Household Income rose significantly from 98.3 to 110.0, reflecting increased confidence in future income.

The Household Financial Situation also recorded the highest Net Indicator for the quarter, with over half of respondents expecting their financial conditions to improve or remain stable.

Expectations for Household Savings improved as well, with 57% anticipating either growth or stability in the near term.

Despite this financial optimism, employment concerns remain.

A majority of respondents, specifically 61%, reported that unemployment had increased over the past six months.

However, confidence levels overall have improved, with 57% of consumers expecting economic conditions to either improve or remain stable.

Demographic analysis indicated that consumer confidence rose across all groups, with the most significant rise observed among individuals under 30 years of age, showing an 8% increase over the past year, followed by male respondents.

"In Q4 2025, consumer confidence has continued its upward trajectory. The Consumer Confidence Index (CCI) is now at its highest level since Gallup & Dun & Bradstreet began tracking it in 2022,” said Bilal I Gilani, Executive Director of Gallup Pakistan.

He further mentioned that for the first time, the Future Confidence Index has crossed the 100 mark a key threshold indicating that more Pakistanis are optimistic about the economy’s future than those who are pessimistic.

These are all positive and vital signs for our economic outlook, he added.

Copyright Mettis Link News