Pakistan stands third on Amazon with over 1.2mn sellers

News Image

By MG News | June 29, 2022 at 03:29 PM GMT+05:00

0:00

June 29, 2022: After the United States and China, Pakistan is now the third-largest popular new seller on Amazon Marketplace with over 1.2 million registered vendors.

Pakistan was allowed to enter Amazon in May 2021, a year after the talks began in 2020, following the implementation of Pakistan’s first e-commerce policy, Marketplace Pulse research reported.

Pakistani vendors count more than the rest of the countries in the world and there are more sellers in Pakistan as compared to India, Vietnam, the UK, and Canada.

The country which has just registered itself with the market is home to the world’s three largest Amazon seller groups: “eCommerce by Enablers” with over 1.2 million members, and “Extreme Commerce by Sunny Ali” has 1.1 million members, and “Ecommerce Success Pakistan” has nearly 200,000. These groups started long ago before Pakistani sellers were officially allowed to sell on Amazon, according to Market Plus.

These vendors are expected to contribute to Pakistan’s over $28 billion in exports.

Young entrepreneurs and small and medium-sized enterprises across the country will be able to avail the benefits offered by the platform which will widen and diversify Pakistan’s export basket. This will not only enhance their revenues but also help the government in improving the macroeconomic outlook of the country, it added.

The expansion of the e-commerce industry is important to support the medium and small-sized businesses to help operate profitability with the rising cost of doing business.

Pakistan's e-Commerce policy is part of the overall 'Digital Pakistan' policy launched aimed at paving the way for holistic growth of e-Commerce in the country by creating an enabling environment in which enterprises have equal opportunities to grow steadily.

The major exports of Pakistan that contribute over $28 billion per annum to the national economy include textiles, leather and sports goods, chemicals, carpets, and rugs. Pakistan also exports significant quantities of rice, sugar, cotton, fish, fruits, and vegetables.

According to eCommerce analysis, ”Pakistan is the 37th largest market for eCommerce with a revenue of US$5.9 billion in 2021, placing it ahead of Iran and behind Israel."

With an increase of 45%, the Pakistani eCommerce market contributed to the worldwide growth rate of 15% in 2021. Just like in Pakistan, global eCommerce sales are expected to increase over the next years. As new markets are emerging, global growth will continue over the next years. This development will be propelled by East and Southeast Asia with their growing middle class and their lagging offline infrastructure”.

With a yearly growth rate of 7% between 2021 and 2025, Pakistan is even expected to outperform the global average of 6%, it further adds.

Pakistan had adopted an e-commerce policy in 2019 but a lot more is required to do on a privacy statute of general application or national consumer protection, which applies directly to electronic commerce. E-commerce’s success is solely linked to the consumer’s trust and sense of satisfaction which must be ensured on industrial and state levels to give exports further stride.

APP

Related News

Name Price/Vol %Chg/NChg
KSE100 131,949.07
198.95M
0.97%
1262.41
ALLSHR 82,069.26
730.83M
0.94%
764.01
KSE30 40,387.76
80.88M
1.11%
442.31
KMI30 191,376.82
77.76M
0.36%
678.77
KMIALLSHR 55,193.97
350.11M
0.22%
119.82
BKTi 35,828.25
28.42M
3.64%
1259.85
OGTi 28,446.34
6.84M
-1.02%
-293.01
Symbol Bid/Ask High/Low
Name Last High/Low Chg/%Chg
BITCOIN FUTURES 108,125.00 110,525.00
107,865.00
-2290.00
-2.07%
BRENT CRUDE 68.51 68.89
67.75
-0.29
-0.42%
RICHARDS BAY COAL MONTHLY 97.50 0.00
0.00
0.75
0.78%
ROTTERDAM COAL MONTHLY 106.00 106.00
105.85
-2.20
-2.03%
USD RBD PALM OLEIN 998.50 998.50
998.50
0.00
0.00%
CRUDE OIL - WTI 66.50 67.18
66.04
-0.50
-0.75%
SUGAR #11 WORLD 16.37 16.40
15.44
0.79
5.07%

Chart of the Day


Latest News
July 05, 2025 at 11:58 PM GMT+05:00

Weekly Market Roundup


July 05, 2025 at 02:57 PM GMT+05:00

National Savings Schemes see over Rs27bn inflow in May


July 04, 2025 at 10:16 PM GMT+05:00

CAT upholds CCP’s ruling against PREMA Milk


July 04, 2025 at 10:07 PM GMT+05:00

Gold price in Pakistan falls Rs1,500 per tola


July 04, 2025 at 08:01 PM GMT+05:00

TRG in Supreme Court



Top 5 things to watch in this week

Pakistan Stock Movers
Name Last Chg/%Chg
Name Last Chg/%Chg