Local mobile phone assembly down 57% MoM in August

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MG News | October 02, 2026 at 10:39 AM GMT+05:00

October 02, 2026 (MLN): Local mobile phone manufacturing/assembly in Pakistan fell 57% month-on-month (MoM) in August 2026 to 1.66 million units.

On a year-on-year (YoY) basis, production declined 14% from 1.94mn units in August 2025, according to data from the Pakistan Telecommunication Authority (PTA) compiled by Topline Securities.

The steep MoM decline is attributed to a high base effect, as production in July 2026 was elevated amid strong demand following purchase deferments ahead of the FY27 budget.

Cumulatively, local manufacturing/assembly declined 6% YoY to 18.66mn units in 8M2026, compared to 19.77mn units in 8M2025.

Imports and Demand

Mobile phone imports fell 69% YoY and 27% MoM to 0.08mn units in August.

Total supply (local plus imports) stood at 1.74mn units, down 21% YoY and 57% MoM.

On a cumulative basis, imports in 8M2026 surged 112% YoY to 2.74mn units, lifting total supply to 21.40mn units, up 2% YoY.

Local manufacturing/assembly met 95% of Pakistan's mobile phone demand in August 2026, compared to 97% in July 2026. For 8M2026, the ratio stands at 87%.

Category

Aug-26

Aug-25

YoY

MoM

8M2026

YoY

Import

0.08

0.26

-69%

-27%

2.74

+112%

Local

1.66

1.94

-14%

-57%

18.66

-6%

Total

1.74

2.20

-21%

-57%

21.40

+2%

(volumes in million units)

Brand-wise Performance

The top 10 locally assembled brands during 8M2026 were led by VGO Tel with 2.45mn units, followed by Infinix (1.96mn units), Itel (1.56mn units), Tecno (1.14mn units), Samsung (1.01mn units), Vivo (0.97mn units), Nokia (0.97mn units), Club Mobile (0.72mn units), X Mobile (0.70mn units) and Q Mobile (0.63mn units).

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