Pakistan tourism surges on GPI push
MG News | June 04, 2026 at 12:32 PM GMT+05:00
June 04, 2026
(MLN): Pakistan's Green Pakistan Initiative (GPI) has driven a record
influx of foreign tourists, with over one million international visitors
arriving last year, a 9.2x surge compared to previous years as the programme's
three-year push to develop the tourism sector yields measurable results.
Agreements for
78 tourism sites were finalised within 18 months under the initiative, while 15
of 17 planned hotels and recreational facilities have been opened to visitors.
Visa
facilitation measures have also been introduced to ease entry for international
tourists, according to Radio Pakistan.
GPI's
"Salam Pakistan" campaign has promoted the country's scenic and
cultural offerings on the global stage, complemented by the regular
organisation of the Sustainable Tourism Forum since 2024, which has been
generating new avenues for tourism development and investment.
The momentum has
drawn international recognition as well US broadcaster CNN last year ranked
Gilgit-Baltistan among the world's top 25 tourist destinations.
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