At-Tahur launches Gelato, expands dairy product portfolio

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MG News | August 11, 2026 at 12:48 PM GMT+05:00

August 11, 2026 (MLN): At-Tahur Limited (PSX:PREMA) has expanded its product portfolio with the launch of  Gelato.

Its a premium dairy ice cream offering a richer and smoother texture than conventional ice cream, in a move aimed at diversifying and strengthening the company’s market presence.

The company said the launch marks another strategic step towards portfolio diversification and expansion, reinforcing its commitment to providing high-quality options to consumers.

 The introduction of  Gelato is expected to further strengthen At-Tahur's market presence and contribute positively to its future growth.

The information was disseminated through a notification to the Exchange.

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